16 February 2012

Master-class of Alexander Kravtsov «Business as an Expedition»

The creator of international brand “Expedition” Alexander Kravtsov will conduct in Vladivostok a unique master class in question-answer format on February 22. Within one hour and a half the audience will be able to ask successful entrepreneur any questions regarding business, its creation, development and management. Also it is an opportunity to represent own project, to obtain support fr om “Ruyan” company and to become a member of the company’s big team. You will be able to purchase book “Business as an Expedition” on special price and to get personal autograph from the author.

The meeting will take place at 4 pm at the Far Eastern Federal University. Address: Aleutskaya 65-B, Electronic Library of the Far Eastern University.

About Alexander Kravtsov
Alexander Kravtsov – creator of the company “Ruyan” and brand “Expedition”, organizer of the international race “Expedition-Trophy”, Expedition Around the World and other regular expeditions, founder of the Academy of Entrepreneurship, Business Surfing School and “Ruyan Invest Club”, the city-forming enterprise of Ruyan-city on the Ob river.

He was born on January 18 in Salekhard in the family of music teachers. In 1984 he enrolled at the Moscow Institute of Oil and Gas named after I.M. Gubkin (now Gubkin Russian State University). In 1986 he was called up for military service in the Soviet Army. He graduated from the Institute with a specialization of “Field geology of oil and gas”. Together with his friends-partners he organized “Ruyan” company in 1995. At various time periods the company created and released on the market the following brands-leaders: Raptor, Mosquitall, Twist, Salton, Forester etc. Since 2001 the company has been concentrating on the lifestyle brand «Expedition».

Realized projects of Alexander Kravtsov
Company “Ruyan”
Owns all types of intellectual property rights of the company

Shops network “Expedition. Area of vivid impressions”
350 shops have been opened since 2006. About 200 new goods under our brands appear in them every season.

Shops-factorias “Expedition. Atelier of rare values”
There are seven shops now. Luxury goods are sold in them. For example, gold nuggets, bone carving, precious fur products, meteorites and rare music instruments.
Restaurants “Expedition. Northern cuisine”
Restaurants operate in Moscow, Novosibirsk and Minsk. Menu includes classic dishes of peoples of the North Siberia and Far East. All fish, meat and vegetable delicacies are brought from the places wh ere they are naturally taken and gathered

Siberian bathhouses “Expedition”. Affiliated with the restaurants and separately.
Each bath attendant has medical education. It is prohibited to consume alcohol, have sex and to use swear words in the bathhouses. Mainly – club system.
Expedition. Beautiful Siberia.
Friendly and compact – bath-restaurant-hotel complex with potions and recipes gathered in Siberia. It was opened in summer 2012 in “Ethnomir”, 110 km from Moscow on Kaluzhskoe highway.
Distribution
Own trade companies operate in Moscow, Kiev, Alma-Ata, Hong Kong and New York
Expedition — Shanghai
Production office, created in China in 2000 for producing goods and quality control.

Internet-shops sells 100% of our assortment
In Russia: www.e xpedition.ru
In USA: www.expedition­store.com
In China: www.expedition.cn
In Ukraine: www.expedition.ua
In Kazakhstan: www.expeditionshop.kz
“Expetro”
One of the most dynamic lines of development – a chain of shops, selling antistress products: toys, pillows, puzzles and other products, that inspire people in a good mood.

Race “Expedition-Trophy”
Since 2005 it has been conducted regularly once in two years on the route “Murmansk-Vladivostok”. There are 6 people in each crew (minimum 1 woman) on two SUVs. Dates — from February 23 till March 8.

“Expedition. Around the World”
The expedition is run in several stages on various continents. One of the goals of the project is a search for everything positive, that was created by our compatriots in the world: influence of Russian culture in the history of other countries and nations, scientific and geographical discoveries, Russian architectural monuments, as well as search for people, who keep traditions of Russia.

The Northern Sea Route and other regular expeditions under orange sails.
Event-agency “Green theatre”
Event agency “Expedition”. The aim – organization and conduction of out-door events: celebrations, picnics, meadows and own festivals.
Academy of entrepreneurship “Expedition” and Business Surfing School.
Projects in business-education sphere as an alternative to modern forms of education in colleges and universities, on trainings and MBA programs
Magazine
Regular collections edition “Expedition” with tales about events and travels, the author has gone through, popular science and historical materials.
Construction and maintenance of the first temple in Antarctica.
Restoration of the church of Holy Transfiguration in Tver region.

Cultural navigation
Humanitarian project of “Expedition”, uniting everybody who wants to find and tell about forgotten or unknown people and places in Russia.

“Expedition – live music”
Release of albums of the best various styles music authors, whom we met in our travels.
“Expedition – live movie”
Nonfiction-feature films about the brightest events and routes.

Ruyan-city
The main spiritual supermarket of the company. It was founded in Kozhevnichesky district of Tomsk region on November 2, 2010.
Ruyan Invest Club
City forming enterprise of Ruyan-city. Social business network, promoting the portfolio of the best franchise brands. It unites young entrepreneurs, experts and investors.

The book of Alexander Kravtsov “Business as an Expedition. True tales for heroes and enchantresses”
A poetic business-guide for next generation. Bestseller, more than 15000 copies published. The book was translated into English, Portuguese, Chinese, Lithuanian. Publications overseas are prepared now.

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